TABLE OF CONTENTS
Introduction
Defining
Exploring
Refining
Developing
Building
Testing
Delivering
Introduction
Defining
Exploring
Refining
Developing
Building
Testing
Delivering
Introduction
Defining
Exploring
Refining
Developing
Building
Testing
Delivering
[ v1.0 - Dec 2025 ]
A reference manual for people who design and build physical products.
Written and illustrated by Franz Cerwinka

INTRODUCTION | 5 MIN
Blending form and function, we develop our clients ideas into stunning products ready to be manufactured.
Truthfully I wrote and documented this for myself as a place I can go back to and reference all the lessons I have gathered. I tried to distill those lessons into actionable steps that can help replicate success. I hope this helps you build more beautiful functional objects that people want use and care for. This document is laid out. A linear way, but by no means doesn’t need to read front back. It is meant to be used as a tool that makers and builders can go back in reference throughout the design process.
The simplicity of this tool has given me real confidence in managing SEO for my clients, and it's an absolute steal vs other platforms on the market.

INTRODUCTION
Truthfully I wrote and documented this for myself as a place I can go back to and reference all the lessons I have gathered. I tried to distill those lessons into actionable steps that can help replicate success. I hope this helps you build more beautiful functional objects that people want use and care for. This document is laid out. A linear way, but by no means doesn’t need to read front back. It is meant to be used as a tool that makers and builders can go back in reference throughout the design process.
Disclaimer: In a world of infinite possibilities there will be times and places Use if useful
“Learn the rules like a pro, so you can break them like an artist”
- Pablo Picasso
DESIGN FOR MANUFACTURING
Truthfully I wrote and documented this for myself as a place I can go back to and reference all the lessons I have gathered. I tried to distill those lessons into actionable steps that can help replicate success. I hope this helps you build more beautiful functional objects that people want use and care for. This document is laid out. A linear way, but by no means doesn’t need to read front back. It is meant to be used as a tool that makers and builders can go back in reference throughout the design process.
Disclaimer: In a world of infinite possibilities there will be times and places Use if useful
——————
Truthfully I wrote and documented this for myself as a place I can go back to and reference all the lessons I have gathered. I tried to distill those lessons into actionable steps that can help replicate success. I hope this helps you build more beautiful functional objects that people want use and care for. This document is laid out. A linear way, but by no means doesn’t need to read front back. It is meant to be used as a tool that makers and builders can go back in reference throughout the design process.
Disclaimer: In a world of infinite possibilities there will be times and places Use if useful
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INTRODUCTION
Truthfully I wrote and documented this for myself as a place I can go back to and reference all the lessons I have gathered. I tried to distill those lessons into actionable steps that can help replicate success. I hope this helps you build more beautiful functional objects that people want use and care for. This document is laid out. A linear way, but by no means doesn’t need to read front back. It is meant to be used as a tool that makers and builders can go back in reference throughout the design process.
Disclaimer: In a world of infinite possibilities there will be times and places Use if useful
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